Westermeyer Industries: 25 Year Anniversary
In 2026, Westermeyer Industries celebrated their 25th anniversary. After a tragic fire in 2022, they wanted to use this opportunity to celebrate the full rebuild and recognize all the employees and customers who stuck by them. The goal of this project was to create a logo and apparel for the team. This was more than just t-shirts, but a moment to sit down and understand what they had been through and find their voice as a company.
Company Discovery
During our discovery session, we identified the core pillars of Westermeyer Industries' identity. The company is deeply committed to supporting the local economy by providing high-quality, American-made products and creating diverse employment opportunities in rural areas, employing welders, engineers, sales, and quality assurance. While proud of their community roots, Westermeyer Industries operates on a global scale. Providing essential refrigeration components to grocery sores worldwide. Above all, they are defined by their moto: “Customer Driven, Results Oriented.”
First Drafts
Second Drafts
Final Design
The final concept captures the grit and craftsmanship of Westermeyer Industries by pairing a "metal shop" aesthetic with their most iconic asset: the oil separator lid. The goal was to design a piece of apparel that strikes a balance between professional workwear and a lifestyle piece and honors the hard work poured into every product, while creating a high-quality shirt that employees will genuinely want to wear off the clock.
